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GlossaryAI & Automation

What Is a Digital Human?

Digital Human: a Digital Human is a lifelike, AI-powered avatar that talks with customers face to face on a website or app, combining conversational AI with a realistic visual presence.

By Yep AI Editorial TeamUpdated 1 min read

On this page
  1. How does a Digital Human work?
  2. Why does it matter for ecommerce?
  3. How Yep AI uses it

How does a Digital Human work?

A Digital Human pairs the same conversational intelligence that powers text-based AI with a realistic animated presenter. The shopper can type or speak; the Digital Human replies with a natural voice, facial expression and lip movement. Behind the scenes, its answers should be grounded in the same product, policy and order data as any other AI Agent.

Why does it matter for ecommerce?

Online shopping is efficient but can feel impersonal. In a physical store, a friendly greeting and a good recommendation make a real difference, especially for considered purchases like skincare, fashion or gifts. A Digital Human brings some of that front-of-house experience online, which can help shoppers feel confident enough to buy.

It’s not a replacement for text chat, which many shoppers prefer. The best experiences let customers choose how they want to engage.

How Yep AI uses it

Yep AI’s Digital Human is a front-of-house team member that lives on your storefront 24/7. It greets shoppers, answers questions face to face, recommends products in conversation and speaks 90+ languages, then hands off to a person when judgement is needed. It’s a natural fit for after-hours sales.

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